Career Case Study: Social Media Manager
The role:
Imagine being responsible for how an organisation communicates with thousands of people online. A Social Media Manager coordinates online content and communication strategies. That can mean understanding audiences, planning content, managing campaigns and using digital platforms to build an organisation’s presence.
Typical salary:
£25,000 starting → £50,000 experienced.
Your journey could look like:
BOA Digital → Creative Digital Media + English/another complementary subject → Digital Media/Marketing degree or apprenticeship → Digital Content role → Social Media Manager/Digital Marketing Manager
Relevant higher education subjects can include advertising, marketing and PR, digital marketing, digital content creation and journalism.
Could this be you:
If you’re interested in audiences, communication, trends and why some digital content captures attention while other content disappears, digital media could turn that curiosity into a profession.